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Author: James Holloway

Best Practices in Sports Event Promotion: From Planning to Execution
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  • Events

Best Practices in Sports Event Promotion: From Planning to Execution

Turning a local 5K into a big deal needs more than just basic stuff. I’ve seen … Best Practices in Sports Event Promotion: From Planning to ExecutionRead more

by James Holloway•October 17, 2025January 15, 2026
Sports Event Pitch Presentation: What Decision-Makers Want to See
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  • Events

Sports Event Pitch Presentation: What Decision-Makers Want to See

Imagine a world where your proposal has worse odds than a .220 hitter facing Randy Johnson. … Sports Event Pitch Presentation: What Decision-Makers Want to SeeRead more

by James Holloway•September 29, 2025January 15, 2026
Measuring the Economic Impact of Sporting Events: Essential Tools and Methods
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  • Economic Impact

Measuring the Economic Impact of Sporting Events: Essential Tools and Methods

Let’s face it: Cities aren’t Little League teams, but too many treat stadium deals like trading … Measuring the Economic Impact of Sporting Events: Essential Tools and MethodsRead more

by James Holloway•July 29, 2025January 15, 2026
Benefits of Hosting Sporting Events: A Guide for Local Leaders
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  • Economic Impact

Benefits of Hosting Sporting Events: A Guide for Local Leaders

Let’s cut through the hype. Hosting sports events can boost your city’s economy more than tax … Benefits of Hosting Sporting Events: A Guide for Local LeadersRead more

by James Holloway•July 18, 2025January 15, 2026
Maximizing Sports Tourism Value
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  • Sports Tourism

Maximizing Sports Tourism Value

Think stadium lights are just for night games? Think again. When March Madness hit Albuquerque, those … Maximizing Sports Tourism ValueRead more

by James Holloway•July 1, 2025January 15, 2026

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