Let’s be honest: the rulebooks from sanctioning bodies can feel like they were written by a … Understanding Governing Body RequirementsRead more
Author: James Holloway
Best Practices in Sports Event Promotion: From Planning to Execution
Turning a local 5K into a big deal needs more than just basic stuff. I’ve seen … Best Practices in Sports Event Promotion: From Planning to ExecutionRead more
Sports Event Pitch Presentation: What Decision-Makers Want to See
Imagine a world where your proposal has worse odds than a .220 hitter facing Randy Johnson. … Sports Event Pitch Presentation: What Decision-Makers Want to SeeRead more
Measuring the Economic Impact of Sporting Events: Essential Tools and Methods
Let’s face it: Cities aren’t Little League teams, but too many treat stadium deals like trading … Measuring the Economic Impact of Sporting Events: Essential Tools and MethodsRead more
Benefits of Hosting Sporting Events: A Guide for Local Leaders
Let’s cut through the hype. Hosting sports events can boost your city’s economy more than tax … Benefits of Hosting Sporting Events: A Guide for Local LeadersRead more
Maximizing Sports Tourism Value
Think stadium lights are just for night games? Think again. When March Madness hit Albuquerque, those … Maximizing Sports Tourism ValueRead more